| 000 -LEADER |
|---|
| fixed length control field |
00562nam a22002057a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
000002908 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
84-313-1561-X |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.9107/I35 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| 9 (RLIN) |
5101 |
| Personal name |
Iglesias, Francisco |
| 245 ## - TITULO |
|---|
| Title |
Marketing y gestión de periódicos |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
2a ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc. |
Navarra |
| Name of publisher, distributor, etc. |
EUNSA |
| Date of publication, distribution, etc. |
1997 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
78 p. |
| 490 ## - SERIES STATEMENT |
|---|
| Series statement |
Manuales |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Texto fotocopiado y anillado |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| 9 (RLIN) |
5102 |
| Topical term or geographic name as entry element |
Empresas periodisticas |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| 9 (RLIN) |
5103 |
| Topical term or geographic name as entry element |
Administracion de medios |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| 9 (RLIN) |
5104 |
| Topical term or geographic name as entry element |
Marketing y prensa |