| 000 -LEADER |
|---|
| fixed length control field |
00925nam a22001937a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
000002911 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
978-987-601-148-8 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
659/A639 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| 9 (RLIN) |
5110 |
| Personal name |
Ferrari, Maria Aparecida |
| 245 ## - TITULO |
|---|
| Title |
Relaciones públicas: naturaleza, función y gestión en las organizaciones contemporáneas |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc. |
Buenos Aires |
| Name of publisher, distributor, etc. |
La Crujía |
| Date of publication, distribution, etc. |
2011 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
208 p. |
| 490 ## - SERIES STATEMENT |
|---|
| Series statement |
Inclusiones |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
Relaciones públicas -- Contextualizaci+ón de las relaciones públicas en América Latina -- Relaciones públñiocas como función de management -- Relaciones públicas globale3s -- Cómo identificar y definir los públicos -- Responsabilidad social y sustentabilidad -- Estructura del sector de comunicaciones |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| 9 (RLIN) |
2800 |
| Topical term or geographic name as entry element |
Relaciones públicas |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| 9 (RLIN) |
5111 |
| Topical term or geographic name as entry element |
Relaciones públicas - Gestión social y sostenibilidad |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| 9 (RLIN) |
5112 |
| Topical term or geographic name as entry element |
Relaciones públicas - Organizaciones |