| 000 -LEADER |
| fixed length control field |
00501nam a22001577a 4500 |
| 001 - CONTROL NUMBER |
| control field |
000002923 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
| Classification number |
659.1/B23 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
| 9 (RLIN) |
5128 |
| Personal name |
Barcelo, C. |
| 245 ## - TITULO |
| Title |
Lo que usted invierte en Publicidad ¿es rentable?. Guía práctica sobre la eficacia y la rentabilidad publicitaria en España. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
| Place of publication, distribution, etc. |
Barcelona |
| Name of publisher, distributor, etc. |
Sagitario S.A. |
| Date of publication, distribution, etc. |
1967 |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
78 p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
| 9 (RLIN) |
5129 |
| Topical term or geographic name as entry element |
Publicidad -Control |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
| 9 (RLIN) |
5130 |
| Topical term or geographic name as entry element |
Medios Publicitarios |