| 000 -LEADER |
|---|
| fixed length control field |
00539nam a22001817a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
000002942 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
659.1015/H71 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| 9 (RLIN) |
5165 |
| Personal name |
Von Holzchuher, Ludwig Freiherr |
| 245 ## - TITULO |
|---|
| Title |
Psicología de la publicidad |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc. |
Madrid |
| Name of publisher, distributor, etc. |
Rialp |
| Date of publication, distribution, etc. |
1966 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
78 p. |
| 490 ## - SERIES STATEMENT |
|---|
| Series statement |
La empresa y el hombre |
| Volume/sequential designation |
30 |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Titulo original: Psychologische grundlagen der Werbung |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| 9 (RLIN) |
5166 |
| Topical term or geographic name as entry element |
Publicidad (psicología) |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| 9 (RLIN) |
5095 |
| Topical term or geographic name as entry element |
Psicología - Publicidad |