| 000 -LEADER |
| fixed length control field |
00455nam a22001697a 4500 |
| 001 - CONTROL NUMBER |
| control field |
000002971 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9972-02-136-X |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
| Classification number |
659.19/C76 |
| 110 ## - MAIN ENTRY--CORPORATE NAME |
| 9 (RLIN) |
5218 |
| Corporate name or jurisdiction name as entry element |
El Comercio |
| 245 ## - TITULO |
| Title |
Publicidad en general: las estrategias de la calle |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
| Place of publication, distribution, etc. |
Lima |
| Name of publisher, distributor, etc. |
El Comercio |
| Date of publication, distribution, etc. |
2006 |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
215 p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
| 9 (RLIN) |
5219 |
| Topical term or geographic name as entry element |
Publicidad - fotos |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
| 9 (RLIN) |
5220 |
| Topical term or geographic name as entry element |
Fotografias - publicidad |