| 000 -LEADER |
| fixed length control field |
00526nam a22001937a 4500 |
| 001 - CONTROL NUMBER |
| control field |
000002974 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
987-97365-9-1 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
| Classification number |
659.2/B61 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
| 9 (RLIN) |
5229 |
| Personal name |
Blanco, Lorenzo A. |
| 245 ## - TITULO |
| Title |
El planeamento : práctica de relaciones públicas |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
| Place of publication, distribution, etc. |
Buenos Aires |
| Name of publisher, distributor, etc. |
Ugerman |
| Date of publication, distribution, etc. |
2000 |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
78 p. |
| 490 ## - SERIES STATEMENT |
| Series statement |
Colección Estudio |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
| 9 (RLIN) |
393 |
| Topical term or geographic name as entry element |
Relaciones Públicas |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
| 9 (RLIN) |
5230 |
| Topical term or geographic name as entry element |
Imagen Institucional |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
| 9 (RLIN) |
692 |
| Topical term or geographic name as entry element |
Planificación |